Are Our Homes too Connected?
Homeowners today are more plugged in than ever, incorporating technology into their digs like never before, says Moen Senior Director of Consumer and Marketing Insights Jack Suvak. A recent survey conducted by Moen explored the smart home trend, concluding that homeowners could make smart home technologies must-haves in the future.
“With easy access and the increased availability of smart devices, consumers are able to transform their homes into personal data epicenters, with instant access to news and up-to-the-minute information from family and friends,” explains Suvak. “Our research found consumers own about seven personal digital devices, proving there is a definite demand for not just these devices, but the seamless integration of technology into the user’s everyday life. In fact, 57 percent own one or more home-based smart devices like thermostats, security systems and televisions.”
According to the survey, digital devices make many homeowners feel smart, organized and efficient. But there is such a thing as being “too connected”–more than three in 10 consumers surveyed found being tethered to a smart device made them feel anxious and tired.
“It’s possible that as connected home devices improve, and become almost second nature, there is a greater likelihood negative opinions could move toward more positive feelings,” Suvak says. “Maintaining a constantly ‘turned on’ mentality can be stressful, but as brands improve applications, and the technology behind connected home products becomes more intuitive and integrated, we may see a shift in how homeowners perceive and interact with these products in the future.”