How to Create Memory Points to Attract Buyers

Want to leave homebuyers with a powerful memory? Stir their senses with unforgettable rooms, details and elevations!

Since memories associated with feelings are one of the most powerful, doesn’t it stand to reason that not only should we tap into a buyer’s emotions but their senses as well? Memory points stick with buyers and keep them coming back to the sales office whether it’s the front elevation a single detail or a unique room.

Let’s look at a few ideas to create these memory points:

Convenient for the whole family, would be a tech center just around the corner from the kitchen which in turn frees up kitchen counter space. Now the homeowner can use this space for meal preparation and other kitchen tasks.

Create a home with a taste of Tuscany; clean design, rich appointments like stone, wrought –iron and shutters all complete the picture.

Design an eye popping loft for your teenager with lower cabinets filled with pulsing speakers and a wall of TV screens with video-gaming seats to plop down in. This could also be used as a spare bedroom or bonus room.

How about a living room that blends into a sunken outdoor sitting room and kitchen when you pull back the sliding glass doors that disappear into the wall? There’s nothing like sitting in front of an outdoor fireplace overlooking a beautiful landscape.

The front porch has become a big hit again; one that wraps around the side of the home and has tapered columns set on brick piers.

How about a Spanish-influenced barn door that slides open to reveal a complete wine cellar? These are becoming a major trend in home building.

For the active adult, a flex space is ideal. You can turn it into a workout room, a work-at-home space, or a craft/hobby room.

Accented by wainscoting and deep window sills, there is nothing more romantic as a gracefully curved staircase.

To draw the buyers’ eye upward, design an elaborate honeycomb wood ceiling to allow them to appreciate the volume of the space.

These are a few ideas to help you get started. Fairmont Custom Homes can take your own ideas and help you build the custom home you’ve always wanted. Contact us today to get started.

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